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	<title>Engage-Digital &#187; Analytics</title>
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	<description>Website analysis and performance improvement</description>
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		<title>The Bounce Rate Myth (?)</title>
		<link>http://www.engage-digital.com/2009/10/26/the-bounce-rate-myth/</link>
		<comments>http://www.engage-digital.com/2009/10/26/the-bounce-rate-myth/#comments</comments>
		<pubDate>Mon, 26 Oct 2009 08:40:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Analysis]]></category>
		<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Bounce rate]]></category>
		<category><![CDATA[Conversion]]></category>

		<guid isPermaLink="false">http://www.engage-digital.com/?p=302</guid>
		<description><![CDATA[Bounce rate is a kind of standard bearer metric for measurement in web analytics, it&#8217;s up there with conversion. Even novices in web analytics know what bounce rate is, and when asked what should be the objective regarding bounce rate you&#8217;d have to be a lunatic to say anything other than &#8220;try to reduce it&#8221;. [...]]]></description>
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		<title>3rd generation web analytics according to Eric Peterson</title>
		<link>http://www.engage-digital.com/2009/10/20/3rd-generation-web-analytics-according-to-eric-peterson/</link>
		<comments>http://www.engage-digital.com/2009/10/20/3rd-generation-web-analytics-according-to-eric-peterson/#comments</comments>
		<pubDate>Tue, 20 Oct 2009 02:14:24 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[visitor insight]]></category>
		<category><![CDATA[web analytics]]></category>
		<category><![CDATA[website measurement]]></category>

		<guid isPermaLink="false">http://www.engage-digital.com/?p=296</guid>
		<description><![CDATA[I see that Eric Peterson has written a nice white paper on what he refers to as &#8221;The Coming Revolution in Web Analytics&#8221;, it can be downloaded  here. In it he talks about the future of web analytics and in particular what he calls 3rd generation web analytics.
I won&#8217;t paraphrase what he says about 3rd gen WA [...]]]></description>
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		<title>The analytics of SEO</title>
		<link>http://www.engage-digital.com/2008/12/16/the-analytics-of-seo/</link>
		<comments>http://www.engage-digital.com/2008/12/16/the-analytics-of-seo/#comments</comments>
		<pubDate>Tue, 16 Dec 2008 10:03:51 +0000</pubDate>
		<dc:creator>hwjgage</dc:creator>
				<category><![CDATA[.net articles]]></category>
		<category><![CDATA[Analytics]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[2 minute interview]]></category>
		<category><![CDATA[Add new tag]]></category>

		<guid isPermaLink="false">http://www.engage-digital.com/2008/12/16/the-analytics-of-seo/</guid>
		<description><![CDATA[Search engine optimisation is seen by many as the Holy Grail of online acquisition. If done properly it&#8217;s considered to be the cheapest and most effective way of driving high quality traffic to a web site. Many people obsess and probably loose sleep over their favourite search term(s) reaching the cherished number one spot in [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Web analytics in an economic townturn</title>
		<link>http://www.engage-digital.com/2008/11/04/web-analytics-step-1-in-an-economic-townturn/</link>
		<comments>http://www.engage-digital.com/2008/11/04/web-analytics-step-1-in-an-economic-townturn/#comments</comments>
		<pubDate>Tue, 04 Nov 2008 08:49:29 +0000</pubDate>
		<dc:creator>hwjgage</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Insight]]></category>
		<category><![CDATA[Recession]]></category>
		<category><![CDATA[visitor insight]]></category>
		<category><![CDATA[web analytics]]></category>
		<category><![CDATA[website measurement]]></category>

		<guid isPermaLink="false">http://www.engage-digital.com/2008/11/04/web-analytics-step-1-in-an-economic-townturn/</guid>
		<description><![CDATA[ 
IMPLEMENT AND CONFIGURE YOUR ANALYTICS TOOL PROPERLY
Bad data is worse than no data at all. Decisions made using bad data can have a negative impact on performance and revenue and that can often be worse than sticking with the status quo.
Thanks to Google and Microsoft a wealth of potentially valuable data about how visitors interact [...]]]></description>
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