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		<title>GA contradicts itself&#8230;</title>
		<link>http://www.engage-digital.com/2010/07/21/ga-contradicts-itself/</link>
		<comments>http://www.engage-digital.com/2010/07/21/ga-contradicts-itself/#comments</comments>
		<pubDate>Wed, 21 Jul 2010 05:34:37 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.engage-digital.com/?p=348</guid>
		<description><![CDATA[One should always bear in mind that correspondong data from different sources won&#8217;t always match, but one might hope that data from the same source but arrived at in different ways would still match. Like most analytics tools Google Analytics isn&#8217;t perfect, however by any standard what follows appears to be odd.
I&#8217;ve seen it before [...]]]></description>
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		<title>4th Annual Customer Engagement survey</title>
		<link>http://www.engage-digital.com/2010/05/21/4th-annual-customer-engagement-survey/</link>
		<comments>http://www.engage-digital.com/2010/05/21/4th-annual-customer-engagement-survey/#comments</comments>
		<pubDate>Fri, 21 May 2010 04:27:45 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.engage-digital.com/?p=329</guid>
		<description><![CDATA[A couple of months ago cScape&#8217;s Customer Engagement Unit and econsultancy released the 4th Annual Customer Engagement survey.  It&#8217;s the largest and most comprehensive of its kind globally with over 1,000 respondents.
With the seemingly inexorable onward march of social media, the economic woes of the world in the past 2 years and an increasingly savvy [...]]]></description>
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		<title>Who&#8217;s afraid of the iPad</title>
		<link>http://www.engage-digital.com/2010/05/21/whos-afriad-of-the-ipad/</link>
		<comments>http://www.engage-digital.com/2010/05/21/whos-afriad-of-the-ipad/#comments</comments>
		<pubDate>Fri, 21 May 2010 02:22:53 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.engage-digital.com/?p=324</guid>
		<description><![CDATA[With the UK launch of the iPad now imminent (barring any more delays) marketers have started asking questions about what Apple&#8217;s new tablet will mean for them, their businesses and brands. Having experienced the impact of the iPhone naturally they want to know what the iPad may hold in store for them
Partly in response to [...]]]></description>
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		<title>Irrational decision making and its effect on value over price</title>
		<link>http://www.engage-digital.com/2009/06/15/irrational-decision-making-and-its-effect-on-value-over-price/</link>
		<comments>http://www.engage-digital.com/2009/06/15/irrational-decision-making-and-its-effect-on-value-over-price/#comments</comments>
		<pubDate>Mon, 15 Jun 2009 01:47:53 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[customer decision making]]></category>
		<category><![CDATA[customer persuasion]]></category>

		<guid isPermaLink="false">http://www.engage-digital.com/?p=247</guid>
		<description><![CDATA[With all the usability, analytics, survey, heat mapping tools and many others that are now available for the web analyst to draw on, you’d think it has become almost a matter of form that any questions related to the online shopping process can be answered and that the customer’s decision making process can be exposed [...]]]></description>
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		<title>Customer Engagement</title>
		<link>http://www.engage-digital.com/2008/12/17/customer-engagement/</link>
		<comments>http://www.engage-digital.com/2008/12/17/customer-engagement/#comments</comments>
		<pubDate>Wed, 17 Dec 2008 11:03:42 +0000</pubDate>
		<dc:creator>hwjgage</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Engagement]]></category>

		<guid isPermaLink="false">http://www.engage-digital.com/2008/12/17/customer-engagement/</guid>
		<description><![CDATA[The idea of engagement online isn&#8217;t an easy one to articulate. Where things like conversion could arguably be the domain of a web analyst and visitor satisfaction could be considered the realm of the usability specialist, customer and visitor engagement seems to be a concept that has a far wider reach touching almost all areas [...]]]></description>
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		<title>Google analytics ups the anti but there are some things to watch out for.</title>
		<link>http://www.engage-digital.com/2008/12/11/google-analytics-ups-the-anti-but-there-are-some-things-to-watch-out-for/</link>
		<comments>http://www.engage-digital.com/2008/12/11/google-analytics-ups-the-anti-but-there-are-some-things-to-watch-out-for/#comments</comments>
		<pubDate>Thu, 11 Dec 2008 16:32:29 +0000</pubDate>
		<dc:creator>hwjgage</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Google Analytics]]></category>

		<guid isPermaLink="false">http://www.engage-digital.com/2008/12/11/google-analytics-ups-the-anti-but-there-are-some-things-to-watch-out-for/</guid>
		<description><![CDATA[In October 2008 Google started rolling out the new features in its free analytics package. It describes them and enterprise level features and they include a visualisation option that allows users to see data three dimensionally and over time, a custom reporting option and critically advanced segmentation as the three main.All in all the new features [...]]]></description>
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		<title>The plummeting price of information</title>
		<link>http://www.engage-digital.com/2008/09/16/the-plummeting-price-of-information/</link>
		<comments>http://www.engage-digital.com/2008/09/16/the-plummeting-price-of-information/#comments</comments>
		<pubDate>Tue, 16 Sep 2008 08:20:08 +0000</pubDate>
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				<category><![CDATA[.net articles]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[.net]]></category>
		<category><![CDATA[Analytics Tools]]></category>

		<guid isPermaLink="false">http://www.engage-digital.com/2008/09/16/the-plummeting-price-of-information/</guid>
		<description><![CDATA[





  
 

 
Has the price of insight just got cheaper?When Google Analytics was launched in November 2005, a world of opportunity was opened up to owners of websites of all sizes, that&#8217;s because Google made it free. Microsoft followed suit in 2007 with Gatineau and now Yahoo! has bought IndexTools and announced that [...]]]></description>
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		<title>Sizing your opportunity</title>
		<link>http://www.engage-digital.com/2008/06/27/sizing-your-opportunity/</link>
		<comments>http://www.engage-digital.com/2008/06/27/sizing-your-opportunity/#comments</comments>
		<pubDate>Fri, 27 Jun 2008 19:12:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Conversion]]></category>

		<guid isPermaLink="false">http://www.engage-digital.com/2008/06/27/sizing-your-opportunity/</guid>
		<description><![CDATA[An argument often made in relation to website performance goes as follows:
If the conversion rate on a site is 2% then there is a 98% pot of untapped revenue? Technically yes but realistically no.
If 98 out of every 100 visits to the average e-commerce site don&#8217;t make a purchase then there is clearly an opportunity, [...]]]></description>
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		<title>Managing expectation</title>
		<link>http://www.engage-digital.com/2008/01/24/managing-expectation/</link>
		<comments>http://www.engage-digital.com/2008/01/24/managing-expectation/#comments</comments>
		<pubDate>Thu, 24 Jan 2008 07:21:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.engage-digital.com/2008/01/24/managing-expectation/</guid>
		<description><![CDATA[Just before Christmas the prolific Blogstorm wrote a post on what a week&#8217;s vacation taught him about web design. I was reminded of his post whilst I was away over Christmas and perhaps inevitably I&#8217;ve ended up with my own set of comparisons specifically regarding managing visitor&#8217;s expectations. 
I firmly believe that specifically managing visitor [...]]]></description>
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		<title>Change tracking</title>
		<link>http://www.engage-digital.com/2007/08/21/change-tracking/</link>
		<comments>http://www.engage-digital.com/2007/08/21/change-tracking/#comments</comments>
		<pubDate>Tue, 21 Aug 2007 20:38:00 +0000</pubDate>
		<dc:creator>hwjgage</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://hwjgage.truth.posiweb.net/wordpress/?p=13</guid>
		<description><![CDATA[Analytics is not a means to an end in its own right. Even insight that comes from analytics isn’t a means to an end in its own right. Looking at analytics data provides some initial insight but often (in my experience) it has thrown up almost as many questions as it has answers. That’s not [...]]]></description>
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