Who’s afraid of the iPad
With the UK launch of the iPad now imminent (barring any more delays) marketers have started asking questions about what Apple’s new tablet will mean for them, their businesses and brands. Having experienced the impact of the iPhone naturally they want to know what the iPad may hold in store for them
Partly in response to questions so far and partly in anticipation of further inquiries the team at cScape’s Customer Engagement Unit have put together a white paper on the potential of the iPad for business and marketers. The opinion pieces range from apps (naturally!) to e-commerce, to publishing to analytics and much more. Have a read.
You can either read it online here or download the PDF here.
